A Towering Mental Leap
Posted by TestOut Staff on
In 1955, after years of study and testing, virologist Jonas Salk announced a successful polio vaccine. Across the United States, in the four years immediately preceding the release of Salk's vaccine, polio caused paralysis in more than 16,000 patients and killed nearly 1,900 patients every year. Today there are fewer than 10 documented cases of polio per year.
Sometimes scientists and researchers like Jonas Salk push past seeming boundaries and make startling new discoveries that improve the human condition. And sometimes even scientific inquiry is more like white noise: Computer researchers recently discovered that code that places ads and analyzes user activity accounts for about for 60 percent of the total time required to load a page when surfing the web.
That's right, advertisements and tracking apps are slowing down your overall internet browsing experience. You could have knocked us over with a feather when we read the BBC's report of this stunning breakthrough on a page with four large ad blocks loading streaming video simultaneously, a Google Ads sidebar, six photo-enhanced links to sponsored content from "around the web," and a couple of static ad images.
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